A Tobacco Control Plan for England
Public Health
Theory & Policy
HS7006
Janice Forbes-Burford
&
Justine Cawley
WELCOME BACK TO WEEK 11
• Recovered from last week?
• TEAM FEEDBACK appointments available next Friday with JFB & JC to
support you to develop an academic L7 ESSAY (details 2 follow)
• Booking essential – consecutive slots, not choice!
• Schedule will be available online – use it or lose it!
• ARE YOU ESSAY READY……..NO? WELL ….THIS IS YOUR LUCKY DAY!!
• DEDICATED SESSION TO GUIDE YOUR ASSESSEMNT PLANNING
• NEXT WEEK – WHAT DO YOU WANT TO DO?
Ok! Lets roll……
FOCUS ON QUALITY
CONTINUOUS SESSION REVIEWS
Highlight any issues you want to review
What did you find the most interesting?
What does this
What did you find most challenging?
What would you change to improve it?
What would you definitely want to keep?
???
WHAT
ABOUT
LAST
WEEK
???
Discuss 4
30 mins &
Post in CHAT
4 me
WHAT ABOUT NEXT WEEK?
Useful resource to Support both
Assessment Components
• https://www.cdc.gov/policy/polaris/policyprocess/index.html
This web site offers much to support your essay too, but be aware that it is an
AMERICAN domain and therefore there are some key differences in the
Structure and Delivery of Public Health in the USA. However, the principles of
professional practice remain the same and so you just need to be mindful of the
transfer to the UK Health System – e.g., the UK doesn’t operate on a Health
Insurance System. Health Care is free at the point of delivery.
Useful websites
• https://www.lancaster.ac.uk/media/lancasteruniversity/content-assets/documents/learningskills/examplesofcriticalwriting.pdf
• https://www.skillsyouneed.com/learn/critical-reading.html
• http://advice.writing.utoronto.ca/researching/criticalreading/
Critical thinking is a complex process of deliberation which
involves a wide range of skills and attitudes. It includes;
• Identifying other peoples positions,
arguments & conclusions
• Evaluating the evidence for
alternative points of view
• Weighing up opposing arguments
and evidence fairly
• Being able to read between the
lines, seeing behind surfaces and
identifying false or unfair
assumptions
• Recognising techniques used to
make certain positions more
appealing than others, such as false
logic and persuasive device
• Reflecting on issues in a structured
way, bringing logic and insight to
bear
• Drawing conclusions about whether
arguments are valid and justifiable
based on good evidence
• Synthesising information: drawing
together your judgements of the
evidence, synthesising these to
form your own new position
• Presenting a point of view in a
structured, clear well reasoned way
that convinces others
THE DIFFERENCE BETWEEN DESCRIPTIVE AND CRITICAL WRITING
DESCRIPTIVE WRITING CRITICAL WRITING
States what happened… Identifies the significant points of what happened.
States what something is like… Evaluates the strengths and weaknesses attributed to something.
Explains the story… Evaluates certain information against other research and theories that are
prevalent within the topic area.
Explains what the theory is about and the
key academics that have developed the
theory.
Discusses the relevance of a theory in relation to the topic. Examines how
different academics have interpreted and developed the theory in various
ways.
States the methods that are used within the
research.
Identifies exactly why the methods are useful for the certain type of
research and aims/questions.
Describes the time at which
research/events occurred.
Why is this time significant? Clearly identify outside effects!
Lists the different interpretations of a theory. Critically compares/contrasts each theory – which one is the most relevant
to your research/essay question?
Offers broad and sweeping conclusions. Draws well-defined and concise conclusions that reflect and summarise the
content of the essay and argument.
Lists the various links between theories. Clearly develops the links between each theory, considering the effect that
this understanding has upon the topic area.
Critically analyse a chosen Public Health
policy (national) using the various
frameworks presented in the module.
This should include a critique of the policy process
HS7006 ASSESSMENT BRIEF
INDIVIDUAL
CRITICAL
ESSAY
COMPONENT
2
The FILES we discuss will be found within the channel
• Learning outcomes – ALL must be achieved to merit a pass
• Marking Grid – AIM HIGH!
• Please read the How to write an essay guidance if you want to
improve your structure and delivery – see FILES
• 60% PLANNING / 40% WRITING
• Time management is key – set yourself SMART objectives
• Final checklist – please use it – you will achieve a better mark if
due diligence is evident
What do you need to hand?
APPROACHING YOUR
ASSIGNMENT
PLAN a proper STRUCTURE
to deliver and showcase your
work!!
Please read the
relevant
supporting
papers related
to essay
planning /
critical reading
& writing
available via
Moodle
• Marking Grid
• Learning
outcomes
• DIAGRAMS
See Below
FAILING TO PLAN
is
PLANNING TO FAIL
3
KNOWLEDGE
Critically analyse the complex & interdependent
factors which influence the outcomes of public
health policy & strategy (IC) (COI) (CID) (EID) (SID)
ESSAY Learning Outcomes
4
Appraise the evidence and values that underpin
policies and demonstrate critical understanding
of related strategies (IC) (COI) (CID) (EID) (SID)
SKILLS FOR LIFE AND WORK (GENERAL SKILLS)
6 Demonstrate a high level of academic skill in
writing and presentation. (IC) (COI) (DP) (PID)
These
are
what
you
need
to
achieve
Submission
17th MAY 2021
THINKING SKILLS
POLICY ANALYSIS FRAMEWORK
POTENTIAL PLANNING STRUCTURE
WHICH
ONE?
YOUR
OWN?
MAXWELL’S
6
8
CRITICAL
POINTS
W.D.H
PRIMARY
MODEL /
FRAMEWORK
SECONDARY
FRAMEWORKS CDC
KINGDON
A.N.OTHER
Will you
select the
CDC
MODEL?
or
the
KINGDON
MULTIPLE
STREAMS
MODEL?
Has something changed NATIONALLY?
FIRST…CHOOSE YOUR POLICY ANALYSIS FRAMEWORK
Was there a previous policy in place?
Does it need updating?
Is there a national push?
What evidence is available?
What statistical / epi data do we have?
What does the population say?
What about our partners?
Who should we involve in this project?
Who is the policy issue relevant to?
What about the Public?
How can we involve them in this project?
PROJECT MANAGEMENT
Critically analyse a chosen
Pubic Health policy
(national) using the various
frameworks presented in
the module.
This should include a critique
of the policy
IS IT SO
DIFFERENT TO
THE LOCAL
ISSUES YOU
CONSIDERED?
See next
slide for
an
example
HOW WILL YOU
STRUCTURE
YOUR PAPER?
WHAT POLICY
EXAMPLES WILL
YOU USE TO
SUPPORT YOUR
DISCUSSION?
POLICY AGENDA
POLICY DESIGN
STAKEHOLDERS
POLICY INTENT
EXPECTED
OUTCOMES
M6
PROPOSED
INTERVENTIONS
• Public health agenda? How does it get there?
• Stakeholders? See the session ppt
• Policy Intent – are there CLEAR aims and objectives?
• Is there a PLAN of ACTION from INTENT to DELIVERY?
• Is there a focus in terms of OUTCOMES/TIMELINE?
APPROACHING YOUR ASSESSMENT
Are there any other issues to consider?
• Leadership? Partnership Working? MECC?
• Will anything antagonise the policy?
• Will anything promote the policy?
POLICY ANALYSIS FRAMEWORK
http://www.esrc.ac.uk/about-us/50-years-of-esrc/50-achievements/the-dahlgren-whitehead-rainbow/
(Useful link!! – have a look!)
Are there any other issues to consider?
• Leadership? Partnership Working? MECC?
• Will anything else antagonise the process?
• Will anything else promote the process?
8 point critical framework
AMENDED PESTEL
SELECTED
PUBLIC
HEALTH
POLICY
DOCUMENT
CHOSEN
PH
SUBJECT
AREA
• Read through your policy document from cover to cover
• Review the research related to the issue it addresses;
• Epidemiology
• Evidence based research data
• Related documents from NICE / NHS England / etc
• WHY IS THIS ISSUE IMPORTANT?
APPROACHING YOUR ASSESSMENT
Plan a proper structure to deliver and showcase your work!!
There will be
some elements
of DESCRIPTION
but these should
be MINIMAL
Offer CRITICAL
ANALYSIS
wherever possible,
but ensure this is
backed up with a
supporting
reference
Remember
your policy
analysis
framework
Select your PRIMARY POLICY ANALYSIS FRAMEWORK & apply to your selected policy
• Consider your discussion points and develop accordingly
Does the policy take into account the relevant aspects of the wider determinants of health in relation
to the issue to be addressed?
• If there are cultural / social class / educational attainment / employment / environmental issues, are
these considered by the policy makers? If so, how? If not, what are the consequences?
• How then does the policy intend to reduce inequalities?
Does it meet quality requirements according to Maxwell’s 6 F/work?
• Was the policy effective / efficient / equitable in terms of delivery / outcomes? How was this
measured?
• Were the proposed interventions acceptable to / accessible by / appropriate to the needs of the
targeted population? Explore; offer critical comment
Examine the policy using the aspects identified in the 8 point critical framework e.g.,
• What are the ethical issues in relation to the policy?
• Are there any cultural / moral / technical / financial / social / political / legal implications? What are
they? Have they been considered adequately? Are there any issues raised as a consequence?
Support with evidence throughout
Critical Policy Analysis
(not the same as evaluation!!)
-2%’21(
NOW – Please use the
checklist before you submit
your final paper
:(//’21(
